Vernon ‘V. Ray’ Heard is an award winning musician, entrepreneur, engineer, producer, bandleader, rapper, singer-songwriter of many genres including Christian / Gospel music.
Among many other endeavors, Vernon is also co-founder of DRM, a production team holding down the jobs of songwriters, producers, and musicians that collectively bring heat in a variety of genres. We do it all.. instrumental tracks, tracks with hooks only, lyrics only, full songs in R&B/HIP HOP, NEO-SOUL, RAP, ROCK and ALTERNATIVE. We do fully original music or sampling or replays and/or updates of old joints.
Whatever makes it rain. Best thing about Dirt Road Movements is we don’t have a “sound” that artists have to adapt to. We can craft individual vibes for the artist. Contemporary songs with content .
positive black Images
This site is an evolving idea of founder Vernon R. Heard. The mission statement is simple.. to fill the void and absence of consistent, positive images of black people in the media and national psyche.
I haven’t “always dreamed” of providing this kind of site but it is SO very necessary after growing tired of the character assassination of an entire race. Some of which, mind you, from it’s own members.
While I will profile black stars and media idols, our focus will be more on average black families and individuals that are fulfilling their dreams. Be they raising in-tact OR broken families, achieving educational goals, taking a positive role in their communities or just being day to day citizens.
We are normal people who don’t equate to predisposed notions and expectations.
We hope to undermine the negative images that pervade our every turn and display what seems to be missing.
God bless us on this journey.
Vernon is also the bass player of the band Wylde Bunch
“She’s Nuts” is Wylde Bunch’s newest video starring internet video star Liam Sullivan of “Kelly’s Shoes” and “Muffins.” Sullivan’s work has been virally circulated on the internet becoming popular on YouTube with over 19 million hits. “She’s Nuts” tells the story of a girlfriend who is Nuts for the oblivious, push-over boyfriend played by Liam.
“Ain’t No Love in the Club” is the lead single off their upcoming album Abuse Thys Substance, which finds Wylde Bunch at the top of their game. This joint is already bringing heat to the dance floor as an instant club anthem with a slick new video ready for airplay. Produced by hit-making team The Pharmacy (Crazy Town, Plain White T’s), this song rides a heavy beat with clever hooks, beautiful bridges, and humorous lyrics. DJ AM has been heavily rinsing the track in his club sets and says, “This is a true banger…just peep the production.”
For Wylde Bunch, Abuse Thys Substance, out on Surfdog Records in early 2008, is a more ambitious and polished sound than ever before by a 10-piece band whose live shows take their music to even higher heights. The musical offspring of the Red Hot Chili Peppers and Sly Stone, Wylde Bunch have created an undeniable niche with their explosive sound and fearless genre mixing. To say the rock and hip-hop influenced alternative pop group Wylde Bunch blazes trails is an understatement. Comprised of family members and long-time friends, the South Central Los Angeles natives have pioneered a sound, infusing elements of rock, funk, and hip-hop music into an incredible pop sound. If there is perhaps a misperception by some that live bands aren’t a part of hip-hop and club music, Wylde Bunch is seeing to it that that myth is destroyed.
Raised in a neighborhood racked with social ills and the complexities of a relentless gang culture, the boys rarely went to parties. Instead, nighttime activity revolved around the band as they found sanctuary during jam sessions at the family home of singer/producer, Dame. Consequently, the frequent private performances began to produce some mind-blowing results leading to their critically acclaimed major label debut CD Wylde Times at Washington High on Sony. The group, known for their practical jokes and enough charisma to fill the Staples Center, has made a point to give back to the community by teaching music at schools lacking in funds in hopes to convey the power of music as a means to avoid the violence.
Their story and journey was even big enough to land a spot on “The Oprah Winfrey Show” featuring Wylde Bunch member Dame. They have since been a part of a series of tours, television appearances, major collaborations and features with music placements in movies, TV shows, video games, etc.
Members: Dame – Singer Emcee
Speed – Emcee
Janey – Emcee & Trumpet
Ish – Drums
C-Reezie – Sax
Jay – Trombone
V-Ray – Bass
Daniel – Keys
Popz – Guitar
Byg Sexy – Vocals
More about Vernon:
Obviously I’ve worn a lot of hats throughout the years but like, Muhammad Ali once quoted.. “it’s not bragging if you can back it up”.
Music Producer, Songwriter and composer, Vocalist, Bassist and Drummer, Creative\Marketing Consultant, Project Manager and Video Director and Editor
Bass player and songwriter in this local band in Kansas City Missouri, featuring James ‘Fuzzy’ West. One of the only bands that consistently worked around the city playing all original music with no record deal.
The Jordan Jubilee Singers –
Drummer and bass player. Recorded and toured nationally with gospel quartet for 5 years from age 13. One off performances with James Cleveland and the Gospel Music Workshop national mass choir, The Williams Brothers, and other national gospel recording artists.
Wylde Bunch –
Bass player in alternative hip-hop band out of Los Angeles, CA, from 2002-2007. Signed with Sony Music in 2003 and released “Wylde Tymes At Washington High”, In the Meantyme (Isis Records), Wylde Bunch (Surf Dog Records). Recorded with Maurice White of Earth, Wind and Fire and Jackson Browne. Performed with Steve Wonder and George Clinton. Toured with Black Eyed Peas, The Xecutioners, O.A.R., The Roots, N.E.R.D., Talib Kweli. Performed one offs with De La Soul, The Beastie Boys, Kid Rock and many others.
|Owner\operator of Basshead Recording Studios in Los Angeles from 1990 to 2007. Currently located in Katy, TX.|
|1988-present Founded and funded production company and artist management branch… produced music for MCA, Nike, Society For A Drug-Free America, BET Network, Weiden & Kennedy advertising agency and many, many unsigned singers and rappers.|
Also founded and promoted a new artist music showcase called “The Unsigned Professionals Music Showcase” from 1992-1997 in Los Angeles. Presented the cream of the crop unsigned artists to A&R from all major labels in L.A.
JEEP BEAT SOCIETY RECORDS:
|Founded and funded. Small indie label that started out doing BOOMIN’ SYSTEM breakbeat records. Eventually signed and produced Latin Bomb Squad, Black House and Inna City Reel rap groups in the mid 90’s. Some minor success and touring for Latin Bomb Squad with albums and movie “The Game”. Distributed by City Hall Records.|
THE PERFECTIONISTS: Creative Consulting & Project Mgmt.
|Clients include Life Take’n Records, Corpse, Wylde Bunch, Sony Music, Surf Dog Records, Spotless Professional Home Cleaning, Mista Lanse, Switch Tha Chaotic, Isis Records, Lench Mob Records and Interscope. This includes promotional materials, photos, websites, online marketing strategies and implementation, street promotions, etc.|
They Don’t Know by Corpse fea. V. Ray – (Client: Life Take’n Records) – performance, location scouting, storyboard, director, day of shoot mgmt., contracts, editing
No Fans by Corpse fea. Wolf Wanggg and Sick Mick – (Client: Life Take’n Records) – storyboard, director, location scouting, editing
Lift It Up by Corpse fea. Wolf Wanggg – (Client: Life Take’n Records) – casting, talent and location agreements
Black Boy by M00kie M00k – storyboard, casting, director, editing
Let ‘Em Hate by Dirt Road Movements – location scouting, performance, director, editing
My Girl’s Real Fly by Corpse – (Client: Life Take’n Records) – casting over 20 primary girls, contracts, location scouting, staffing, craft service, director, editing
Cali Cali by Corpse fea. Jackpot – (Client: Life Take’n Records) – casting, location, location and performance agreements, craft service, producer day of shoot, BTS shoot
Stomp The Bleachers by Wylde Bunch – (Client: Sony Music) – director, editing
How I Get by Corpse – (Client: Life Take’n Records) – casting, location, director, editing
In The Booth With M00kie M00k – (Client: M00kie M00k) – director and editing
Haley Alcott At Basshead Studios – (Client: Haley) – director and editing
Wylde Tymes At Washington High 30. Second Ad – (Client: Sony Music) – editing and voice over
Always by Dirt Road Movements – casting, director, location and editing
The Love I Need by Dirt Road Movements – casting, director, location and editing
It’s A Party by Dirt Road Movements – casting, director, editing
What’s A Nigga To Do by Jackpot – (Client: Life Take’n Records) ) – performance, location scouting, storyboard, director, day of shoot mgmt., contracts, editing
Victory by V. Ray – shoot, director, editing, music
DIRT ROAD MOVEMENTS:
DRM is a production team I co-founded with long-time friend and writer, Ethan Young. We are songwriters, producers and musicians and we write in a number of genres. We produce instrumental tracks, tracks and hooks, lyrics only, or full songs in R&B/Hip Hop, NEO-SOUL, RAP, ROCK and ALTERNATIVE.
We have written a number of songs and pitched to Anthony Hamilton, Keyshia Cole, High School Musical III and many others. Other notable projects include the Corpse album “Vehicle”, in stores now and “Masterpiece”, a ‘We Are The World’-style song penned as a fund raiser for the Portraits of Hope foundation in 2011 and THE CHAMELEON: A Songwriter’s Showcase I’m releasing under my own name.
DIRT ROAD MOVEMENTS SITE: http://dirtroadmovements.wix.com/site-3
Launching March 2014 – www.positiveblack.org
This site is an evolving idea of founder Vernon R. Heard. The mission statement is simple.. to fill the void and absence of consistent, positive images of black people in the media and national psyche. I haven’t “always dreamed” of providing this kind of site but it is SO very necessary after growing tired of the character assassination of an entire race. Some of which, mind you, from its own members.
While I will profile black stars and media idols, our focus will be more on average black families and individuals that are fulfilling their dreams. Be they raising in-tact OR broken families, achieving educational goals, taking a positive role in their communities or just being day to day citizens. We are normal people who don’t equate to predisposed notions and expectations.
We hope to undermine the negative images that pervade our every turn and display what seems to be missing.
The Chameleon: a songwriter’s reel http://vray.bandcamp.com
This project is a showcase of songwriting in various genres. It includes R&B, Rock, pop, jazz and then some. Hope you enjoy!!