Brigitte “Serious” James is the Co-Founder of Yes Hour Radio and Founder of the SAAB Tour. SAAB is a acronym for Stilettos And a Book, encouraging women to embrace their femininity and the principles of the Bible. Brigitte has taken the SAAB message to cities such as Boston, Dallas, Tampa, NYC, Springfield (MA), South River (NJ), and various parts of Connecticut. She is also an accomplished and award nominated Christian Hip Hop artist and songwriter.
She has a distinctive voice and is reaching youngsters and adults across the country with her music ministry. Brigitte “Serious” James or Serious as she’s known on stage, knew from the age of 12 that she was created to rap. She didn’t know the four Ws and waited for quite a few years until her watershed day came.
She was 21 years old, on missionary work in Johannesburg, South Africa and was asked by a mentor to minister at an evangelical concert. After giving up on her gift for over 10 years she was very reluctant, but was obedient to the Reverend. That day God used Serious mightily, to heal, set free and deliver young people in Joburg and revived a ministry that was dormant for a decade.
After her missionary work was complete, she headed home to record YES, yielding entirely to the savior, in 2000 and went from church to church ministering in song and the word. Then in 2009 she felt the very strong urge to take her ministry to the next level and began to seek out better producers, management and the like.
In 2011 she signed a deal with Holywood Records. During that year she auditioned for the Staten Island Gospel Fest and became a finalist and was honored to minister to folks from across the tri-state area. That same year, coordinators at WIADCA, a notable “secular” Caribbean organization that furnished scholarships to youngsters in addition to taking part in the Labor Day festivities in NYC invited Serious as the first and only female Christian rapper to perform on the Brooklyn Museum stage for the WIADCA GospelFest.
Serious released Are You Serious Vol 1 in January 2012. The mixtape was available on all major Christian hip hop sites and Datpiff, garnering over 11k downloads.
In August of 2012, Serious was nominated as Female Rap Minister by the Kingdom Choice Awards Committee. Since the nomination, she has successfully toured various parts of Texas with her SAAB message, touching the hearts of women by simply testifying and sharing her music.
Serious has shared the stage with veterans in the Christian Hip Hop realm including Lavoisier, R-Swift, Conquest, Dave TV and a number of others. She has also heard countless testimonies of people being delivered at her shows.
Now under the label Serious PPL Music, which is headed by her husband, Rev. Christopher James, Serious continues to tour and do local and national shows. She is currently working on Are You Serious Vol 2 and has plans to release her debut album during the first quarter of 2014.
Serious is an ordained minister and serves in the Sunday School ministry at Massapequa Full Gospel Tabernacle in Massapequa, NY under the leadership of Rev. Gene Profetta.
*SAAB Texas Tour 2012: San Antonio, Dallas, Arlington, Fort Worth
*Kingdom Choice 2012 Female Rap Artist of the Year Nominee
*Staten Island Gospel Fest finalist 2011
* Higher Calling 2012, Brooklyn, NY
*Featured in Caribbean Life Newspaper, May 2012 (interviewed by Award winning journalist/[photographer Bill Farrington)
*Featured on front cover of Winds of Hope Magazine, March 2013 issue
*Garnered upwards of 15k for her debut mixtape “Are You Serious” hosted by DJ Free and DJ Kingdom and Brooklyn Edition
*Ministered at the Brooklyn Museum, NYC premiere stage for WIADCA Summer Concerts Series Summer 2011
*Featured on The Barry M TV Show in Gainesville, Florida in 2011
*Finalist at NY Staten Island Fest 2011
*Successfully toured Johannesburg, South Africa in 2005
*Yes Tour 2010: Covering East Flatbush, Bed Stuy, Crown Heights, Brooklyn
*Ordained as Reverend 2009 at Massapequa Full Gospel Tabernacle